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	<title>AutoTalk - Auto Industry Forums Pictures News &#187; MG</title>
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		<title>Chinese restart full production at MG car plant</title>
		<link>http://www.autotalk.com/chinese-restart-full-production-at-mg-car-plant-1711/</link>
		<comments>http://www.autotalk.com/chinese-restart-full-production-at-mg-car-plant-1711/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 22:09:51 +0000</pubDate>
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				<category><![CDATA[MG]]></category>

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Full-scale car production resumed at Britain&#39;s Longbridge auto plant under its Chinese owners on Friday, reviving the factory which was mothballed when MG Rover went bankrupt in 2005.
Full-volume production of the two-seater MG TF LE500 sports car was underway at the facility in Birmingham, Britain&#39;s second city, giving a much-needed boost to the country&#39;s motor [...]]]></description>
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<p>Full-scale car production resumed at Britain&#39;s Longbridge auto plant under its Chinese owners on Friday, reviving the factory which was mothballed when MG Rover went bankrupt in 2005.</p>
<p>Full-volume production of the two-seater MG TF LE500 sports car was underway at the facility in Birmingham, Britain&#39;s second city, giving a much-needed boost to the country&#39;s motor industry.</p>
<p>After 100 years of vehicle production in Birmingham, the traditional heart of Britain&#39;s motor industry, about 6,000 jobs were lost when historic car manufacturer MG Rover collapsed.</p>
<p>Nanjing Automotive Company (NAC) bought MG Rover&#39;s assets for 53 million pounds in July 2005. They were taken over last year by Shanghai Automotive Industry Corp (SAIC).</p>
<p>"We have all worked extremely hard to meet our commitment to commence production of the MG TF in August," said MG UK corporate communications manager Eleanor De La Haye.</p>
<p>"We are delighted to have reached this important point and are looking forward to seeing the cars in showrooms shortly.</p>
<p>"We have taken the very best options from the car that you saw before and put them into one package.</p>
<p>"If you look at the pre-orders that we have had through our dealers, about 70 percent are already sold and that tells its own story."</p>
<p>The Longbridge plant started up in 1905 on the site of a former print works. In its heyday, the factory produced 10,000 cars per week.</p>
<p>Gary Hagan, director of marketing for NAC MG UK, said: "The launch of this car also marks the re-introduction of the MG brand to the UK.</p>
<p>"Existing MG owners, our huge band of enthusiasts and fans of the authentic sports car driving experience have looked forward to this day for a long time."</p>
<p>The collapse of MG Rover in 2005 was not the only setback for the British motor industry, as French automaker Peugeot withdrew from Ryton in nearby Coventry and Jaguar&#39;s plant at Browns Lane in Coventry was also closed.</p>
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