Just after Toyota's announcement, that the production of the Plug-In Prius is fastened, Honda revealed the concept of new Honda Insight. The Honda Insight will be the world's cheapest hybrid car ever, with a price of roughly $18,000, it will undercut the best selling hybrid car, the Toyota Prius, by at least $5,000. Honda announced the company's goal is to sell around 200,000 Insight's annually, 50 percent of that in the U.S. The Toyota Prius was sold 181,000 times last year, so Honda aims to build a best-seller.
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