Chrysler Group LLC today announced that it sold 13,777 vehicles in March in markets outside North America, which was a 32-percent increase over the prior month. Chrysler Group’s sales during the first quarter of 2010 were up 1 percent outside North America, compared to this time period last year. Through March 2010, the company sold 35,647 vehicles. March sales were down 3 percent against March 2009.
Regional Sales
Chrysler Group saw March 2010 sales increases in all regions when compared with February 2010.
In the Asia Pacific region, the company sold 3,298 vehicles in March. This equates to an increase of 36 percent over February 2010 and 7 percent versus March 2009. China led the region and the company with 1,966 vehicle sales, up 20 percent against the same month last year. Japan also achieved a year-over-year sales increase.
Combined sales for the company in the Africa, Middle East, Eastern Europe and Russia region reached 3,026 vehicles in March, an increase of 60 percent over February 2010 and 53 percent versus March 2009. All main markets within the region earned year-over-year sales increases.
In Latin America, Chrysler Group sold 3,324 vehicles in March, beating the prior month’s sales by 11 percent. Argentina, Chile, Colombia and Puerto Rico posted year-over-year sales increases.
In Western and Central Europe, the company sold 4,093 vehicles in March. This was an increase of 31 percent versus February 2010. The United Kingdom led the region with 999 vehicle sales, topping March 2009 sales by 16 percent. Czech Republic, Poland, Portugal and Spain also posted year-over-year sales increases.
Brand Sales
In March 2010, the Jeep® brand sold 7,852 vehicles outside North America, an increase of 36 percent compared to March 2009. During the first quarter of 2010, the Jeep brand sold 18,939 vehicles outside North America, an increase of 27 percent versus the same period in 2009. Total sales of the Jeep brand worldwide, including the U.S., Canada and Mexico, reached 93,458 units during the first quarter of 2010, an increase of 5 percent versus the first three months of 2009.
Outside of North America, the Jeep Wrangler led the brand and the company with 2,622 sales, more than double the number sold in the same month last year. Other Jeep vehicles to post year-over-year sales increases were Compass, Patriot and Grand Cherokee.
The Dodge brand sold 3,897 vehicles in March outside North America. The Dodge Journey led the brand with 2,177 units sold, an increase of 62 percent compared to March 2009.
The Chrysler brand sold 1,683 vehicles for the month outside North America. The Chrysler minivan led the brand with 808 units sold, while Chrysler 300C Touring achieved a year-over-year sales increase.
The Ram Truck brand sold 345 vehicles in March outside North America, and the Dakota marked a year-over-year sales increase. Ram vehicles are sold in select markets outside North America.
Chrysler Group sells and services vehicles in more than 120 countries around the world.
