Infiniti is adding to they hype of March Madness by committing up to $700,000 in support of the Coaches vs. Cancer program, a collaboration between the American Cancer Society and the National Association of Basketball Coaches.

Infiniti says the program is designed to empower caches, their teams, and surrounding communities to raise awareness of cancer with advocacy programs and fundraising activities, all in an effort to find cures.

The donation of $700k makes Infinit the largest corporate supporter of Coaches vs. Cancer. Find more information on Twitter at @InfinitiUSA and on Facebook at Facebook.com/Infiniti

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